For professionals of intensive care
Visualskills was founded by 2 occupational fanatics, who believe that the training of acute care procedures to healthcare providers should be less theoretical. The current protocols describing certain actions are lengthy and do not visualise what to do. They invented a concept to train personnel via live-recorded videos which capture how to handle situations on the spot and allow development of the required skills. Quick adaptation, concrete analysing, itemised breakdown and maintaining an overview. Alies Design was asked to develop a suitable logo which centralises the basic values video, visualisation and action. They also desired to be eye-catching by using a vivid colour scheme.